Indian Ethnic Wear

Top 14 Indian Ethnic Wear Websites for Women (2018)

by posted in Fashion and Beauty

Indian ethnic wear fans are going to love these 14 ethnic wear brands we have scouted for your desi indulgences.

Indian ethnic wear has its own charm that remains unmatched by the most glamorous of western wear outfits.

Whats heartening to see is that a lot of youngsters are happy to indulge in Indian ethnic wear and more and more designers are experimenting with the silhouettes to give a fabulous fusion look.

We have handpicked 2018’s top 14 Indian online shopping websites for women that fuse ethnicity with fashion to bring to you the best at your fingertips.


 BIBA ethnic wear


From trendy kurtis to elegant salwar suits, Biba has a mind-boggling collection of Indo-western outfits and has extended a touch of Indianness in all sincerity to its entire collection. The brand also offers a fantastic collection for little girls from the age group of two upwards.

Check them out here and get upto 50% off when you shop with Biba  on GreatBuyz.

Biba on Streamz of GreatBuyz to stay updated on their latest news,     sales and offers and more.

2.W for Woman

wforwoman ethnic wear

The pioneer in introducing the concept of ‘Mix n Match’ in retail, W designers take inspiration from the latest fashion trends & forecasts from the west and transform them into silhouettes and styles acceptable to the modern Indian woman.

The range is a bit steeply priced but the cuts and styles offered by this brand remain unmatched. The inception of the brand happened way back in 2001 and this gives the brand a good experience to understand the fashion needs of a woman.

Check it out here

Get W for Women on GreatBuyz.



Soch Indian ethnic wear

The journey for this brand began in 2005 with its first store in Bangalore. SOCH offers a fantastic range of Indian ethnic wear with varied price points to suit your budget. From sarees to skirts and from kurtis to tunics, the collection is always in tune with the most recent fashion dynamics.

Check it out here

Soch available on GreatBuyz.



Rangriti women’s Indian wear

The name speaks for its self. Rangriti is a relatively new brand but the collection that they have offers complete value for money. It offers a range of bright and beautiful women’s Indian wear at an affordable rate.

The range begins at Rs. 299 that makes it extremely irresistible to buy.  The brand has a lovely range of designer collection to choose from as well.

Check it out here !

Get Rangriti on GreatBuyz.



From the house of Arvind brands, Anahi does not have its exclusive website but it available on Amazon, Myntra, Flipkart etc. The brand has a contemporary look and feel to it with an amazing array of rustic colours to choose from. The range that they have for festive/occasional wear is worth a dekko!

Available on Amazon, Flipkart and Myntra

6. Global Desi

Global Desi Indian ethnic wear

We bet once you log on to their shopping site, you would get hooked to it and we wouldn’t blame you for it! Wait till you hear the name behind the brand – Its one of India’s leading fashion designers – Anita Dongre!

The brand has revolutionized the concept of Indian wear with a fantastic play of colour, fabric and cuts. The designs are good enough to tempt even a hardcore fan of Western wear to include a pair of Indian ethnic wear to her wardrobe.

But be sure to loosen your purse strings while shopping at Global Desi, it would definitely pinch your pocket a bit.

Check them out here!



Melange Indian ethnic wear with a touch of western influence

The in-house brand of the Lifestyle Stores, Melange can be your one-stop destination to shop for Indian ethnic wear with a touch of western influence.

The collection has a wide range of tops, jackets, skirts, churidars and lots more to choose from thus offering a complete wardrobe solution.

Check it out here



Fabindia Indian wear with western cuts

Any tourist visiting India would most certainly have shopped at Fabindia on his/her list. The brand was all about a fantastic play of ethnic Indian prints and fabrics in long and loose kurtas. A very Gandhian look.

But with time, the brand has evolved to include chic Indian wear with western cuts and style. The brand also offers a good range of Western wear but again that comes with an Indian touch and feel to it.

What makes shopping at Fabindina online awesome is the fact that you can shop for your entire family and for your home as well.

Check it out here and alternatively our visit FabIndia page to get some fantastic offers & great discounts!

Fabindia on Streamz of GreatBuyz

9. Shoppers Stop

Shoppers Stop Indian ethnic wear

If commuting to the store makes you feel lazy, just log on to their portal. It is as good as the store. Their in-house brand – STOP has a lovely and affordable range of Indian ethnic wear and the best is that most of the collection is on discount on the portal so you can grab a good deal for yourself.

The collection is modest yet very much in style. For something more chic, try their other in-house brand – Haute Curry. Value for money we say!

Check it out here and also get flat 50% off by using Shoppers Stop  on the checkout page.

Shoppersstop on Streamz of GreatBuyz to stay updated on their latest news, sales and offers and more.


10. The Ethnic Route

Fancy a designer Bollywood saree or lehenga? Head straight to the Ethnic Route.  This can be your one-stop destination to lay hands on lehengas and sarees from party wear to casual to Bollywood inspired designs. The portal also provides bespoke services. (For top online lehenga stores, check out this post)

Check it out here!



11.The Fashion Station

The Fashion Station Indian and Pakistani labels

Now this one is an entire virtual mall for Indian ethnic wear. From fabrics to ready to wear, they have it all. The range is mind-blowing and well segmented.

This portal offers 100 percent original catalogue pieces from Indian and Pakistani labels. From chiffon to cotton, the choice will leave you wanting to pick up all.

They have also included a section called – Replicas and Copies just in case you aren’t too keen on buying the original pieces.

Then there are tailoring services offered as well for those who are particular about having their outfit tailored exactly as shown in the catalogue. The portal is a must visit for a completely different shopping experience.

Check it out here

12. Ritu Kumar

Ritu Kumar Indian ethnic wear

Recipient of the Padma Shree award, designer Ritu Kumar has enlisted her collection on this exclusive portal of hers. The range is affordable keeping in mind the name behind it. The brand is fast catching up to be a part of the wardrobe of women who cherish Indian ethnic wear and are on a lookout for something exquisite and different. Check out the ‘sale’ section to get yourself an exclusive Ritu Kumar outfit at an attractive price.

Check it out here

13. Aza Fashions

Aza Fashions designer ethnic wear

This is your destination to shop for exclusive designer wear brands. From Manish Malhotra to Masaba, a majority of the designer wear is listed here and you can shop for casual to formal.

The designer range comes with a price so make sure you loosen your purse strings considerably before adding any collection to your cart.

Check it out here!


14.Pernia’s Pop-up Shop

Pernia’s Pop-up Shop ethnic wear

Another high-end designer wear destination, the Pernia pop-up shop will leave you spoilt for choice. Each designer has his / her space here and there is a section called Fashion Week as well that lets you shop from the collection that was showcased at the leading fashion weeks in India.

Check it out here!

 Pernias Popup Shop on Streamz of GreatBuyz to stay updated on their latest news, sales and offers and more.

Stay Desi!

And while you’re shopping, ensure you get the best deals and steals on top ethnic wear brands and more by downloading the GreatBuyz app.



  1. Alex Smith says:

    Thank you for this superb article. I was never an online shopping kinda guy & have recently jumped on to this bandwagon. I am always amazed at the things I end up buying that I would never have tried on! I especially love the wonderful collection of men’s coach jackets.

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